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Product, Integrations Prioritization, Product Partnerships

Product Leaders Share Their Frameworks for Prioritizing SaaS Product Integrations

Over at the SaaS Ecosystem Alliance, our CEO Cristina Flaschen hosted a conversation with product leaders from Atlassian, Crossbeam, Gorgias, and Typeform. We wanted to share some of the insights from the discussion, which included their frameworks for how they prioritize integrations, balancing the GTM value with the product value of an integration, best practices for avoiding vanity metrics, and more.

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