Sid Maestre, the Director of Developer Relations and Advocacy at Lob, shares how to think of partner developer vs customer developer experience, priorities for organizations introducing developer relations, tactics for collecting developer feedback, and arguments for investing in developer relations.
John Guido is the founder and CEO of P2P Global, a marketplace for IT solution providers to partner with other solution providers.
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Customers are demanding more integrations out-of-the-box in every vertical of SaaS. But offering a bad product integration is usually worse than no integration.
Assembling the right tech stack can be a huge competitive advantage. Our survey found that even in larger organizations, partnership teams are often still using general tech tools.
Sarbjeet Johal was a programmer before shifting to leading partnerships at companies like Oracle, Commerce One, and Rackspace.
This year has seen a sharp move to the cloud, accelerating digital transformation and digital purchasing.
Anirudh Murali, the co-founder and CEO of Economize, explains the benefits of integrating with cloud providers and how to utilize cloud infrastructure to increase revenue, expand into new markets, and manage integrations.
Over at the SaaS Ecosystem Alliance, we hosted a discussion with partnerships leaders at Rapyd, Forter, Recharge, and Constructor.io. We wanted to share some of the insights from the discussion, which included frameworks for prioritizing tech partnerships, trends in e-commerce partnerships, and advice for scaling a tech partner program in the e-commerce space.
What is a unified API and should one be used for product integrations? A unified API is a “meta” data model designed to enable developers to talk to many other systems’ APIs through one interface. The lack of coverage for partner systems’ data fields and methods, opinionated data models, additional dependencies, and increased latency can all be reasons to avoid unified APIs for product integrations.
Embedded iPaaS is a relatively new term. iPaaS's are integration platforms that companies use to connect the systems they are using. Embedded iPaaS's are integration platforms that are embedded inside other SaaS products. Evaluating an embedded iPaaS differs from a traditional iPaaS.
Molly Shelestak has worked managing platforms and integrations for a decade, most recently as a Platform Engineering Manager for Andela. She shares her advice on prioritizing integrations, aligning internal and external stakeholders, tools for managing APIs and integrations, and why integrations always take longer than you think they will.
We spoke to Danielle Vergara, a Salesforce ISV GTM Account Manager, and she shared advice on being successful in the Salesforce ecosystem, how to handle a tech partner who has competitive features, and tips on making the most out of being in the AppExchange.