Between Product and Partnerships Podcast

Conversations with product, partnership, and engineering leaders about how to build, support,
and scale integrations and SaaS ecosystems.

Creating a High-Impact Integration Strategy for 2025

As SaaS companies navigate 2025, building integration strategies that drive growth, retain customers, and adapt to evolving partner ecosystems is essential.

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Defining Data Integration and The Modern Data Landscape

Arpit Choudhury, the Founder of Astorik, first started working in the data space at Integromat where he grew their community of automation enthusiasts and contributed to building their data infrastructure and partner ecosystem.

Developer Experience for Partners & Customers: Trends and Best Practices

Sid Maestre, The Director of Developer Relations and Advocacy at Lob, talks about customer vs partner DX, trends in developer relations and API standards, and creating a developer community.

Building Product Integrations that Drive the Most Business Impact with Francois Grenier

We interviewed Francois Grenier, the Head of Technology Partnerships at Sendoso and former Head of Platform Partnerships at Typeform about the importance of product thinking for technology partnerships, building Integrations for customer retention vs acquisition, advice for gathering information on ICP tech stack and customer feedback, and more.

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From the Blog

Check out our latest content on technology partnerships, integration and APIs. Access research, resources, and advice from industry experts.

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Introducing Pandium's AI-Powered Integration Code Generator

Product and engineering teams can now generate working integration code instantly while maintaining full control and engineering best practices.

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Building Scalable Integrations with an AI Code Generator: Strategic Implementation Guide

This blog encapsulates the way we’ve built the new AI-powered code generation feature in Pandium, so you can understand exactly how building integrations with Pandium’s AI code generator is better than building with a generic code generator.

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eBooks

More on partnerships, integrations, and APIs.

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Revenue calculator

See how much integrations can generate.

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