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Insights on the Tech Ecosystem

 
Post Image Marketing Integrations and Tech Partnerships: Everything You Need to Know

As more SaaS companies build integrations and integration marketplaces, they must be marketed. A decade ago, very few companies other than Salesforce had an integration marketplace so many marketers are coming to this task fresh.  Marketers for integrations may belong to the partnerships or marketing team, but will have to work with both to be […]

 
Post Image Pandium Product Updates 9.1.20

Check out all our new product updates, including increased personalization options, new connectors, additional bulk update options, and more.

 
Post Image API Design and Data Compliance: An Interview with Healthie CTO and Co-founder Cavan Klinsky

Cavan Klinsky is the CTO and co-founder of Healthie, an all-in-one platform for health and wellness professionals to run their businesses. Cavan shared his recommendations for API design, the advantages of GraphQL, and his experiences with enforcing compliance as a company operating in a regulated field like tele-health.   Do you have an external API? […]

 
Post Image Setting Up the Right Processes: An Interview with Chris Formosa of FullStory

Chris Formosa leads technology partnerships at FullStory, a digital experience platform. In the marketing technology space where there are thousands of products, integrations are key to success, and FullStory has a robust integration marketplace. Chris shared how to set up communications across departments, and establish and track performance metrics to ensure a technology partnership program […]

 
Post Image Why Yes Code: Pandium on the Google Cloud Platform Podcast

Our CEO Cristina Flaschen and I went on the Google Cloud Platform Podcast to discuss Pandium's platform and why we're big believers in the yes code philosophy. You can catch the whole conversation over at the Google Cloud Platform Podcast site here. But we wanted to share some of what we talked about. First, we […]

 
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